An award-nominated brand that doubled the number of clients and secured record investment

DATE
2023 | 2024 | 2025

WEBSITE
https://www.cayrcharity.org.uk/

THE CHALLENGE

There are many facets to the Cayr group - a Charity, a consultancy and other ventures. Like many businesses they needed a brand architecture and system that created a cohesive brand family that stood out in the Creative Health sector.

WHAT WE DID

Delivered a joyful, inclusive and well structured brand and website with solid foundations. Designed all marketing collateral for various exhibitions and campaigns such as Pink Stitch and A Common London Story.

THE BRAND WORLD

Cayr Charity is one of our long term partners and across the three years that we have worked as their creative team we have built a brand world that extends from campaigns to exhibitions, offline and online.

THE OUTCOME

45% increase in clients, attributable to a stronger digital presence through a cohesive brand identity through website and socials. Expanded their reach and brand awareness. Successfully raised over £100k for their projects, making a significant impact and establishing our presence in the sector

I highly recommend Teresa as a branding strategist and designer. I had the pleasure of working with Teresa on developing my Charity and Consultancy branding and was impressed with her skills, expertise, and professionalism throughout the process! Teresa took the time to understand my vision, goals, and target audience. She then quickly developed creative concepts that aligned perfectly with the image I wanted to project. I could not be happier with my new brand, which is already helping me connect with more clients and I'm grateful for her guidance and vision throughout!

Hannah Thomas, CEO Cayr Charity